
VIAMADEINITALY: wholesale made in Italy B2B Platform
Welcome to VIAMADEINITALY, your trusted B2B marketplace dedicated to wholesale Made in Italy products. Our platform connects global buyers directly with verified Italian manufacturers, showcasing the excellence, craftsmanship and innovation of authentic Italian production. We are deeply passionate about Italian quality, ensuring a smooth, transparent, and reliable buying experience for our Retailers worldwide.

How we started
Our journey began with the vision of supporting Italy’s leading artisans and manufacturers in reaching new global wholesale customers. Recognizing the value of generations of Italian expertise, we created VIAMADEINITALY, a digital platform dedicated to promoting and digitalizing Italian manufacturing excellence, making premium Made in Italy wholesale products easily accessible worldwide.

Our Journey
We are honored that VIAMADEINITALY was selected among more than 200 Italian startups for the prestigious acceleration program of Università Bocconi in Milan, the Bocconi for Innovation Accelerator (B4i). B4i identifies innovative startups with significant potential to accelerate their growth and impact.
Our commitment aligns perfectly with Bocconi's mission to foster Italy's economic and social development by supporting outstanding local businesses.

About us now
Today, VIAMADEINITALY hosts an extensive collection of premier wholesale Made in Italy products, including footwear, apparel, accessories, leather goods, furniture, and more from verified Italian manufacturers. We believe Italian craftsmanship is unmatched globally and our goal is to showcase this excellence to an international audience.
Our B2B wholesale platform enables retailers, brands and wholesale buyers to effortlessly discover and source high-quality Made in Italy products directly online. Join us in promoting Italy’s renowned craftsmanship and excellence—register today as a buyer and experience the very best of wholesale Made in Italy.